Kaivac, developers of the No-Touch Cleaning® and OmniFlex™ Crossover Cleaning Systems, is honoring one of its newest European dealers, TENROM, for having the best one-year sales record of any foreign distributor marketing Kaivac products in 2016. TENROM, located in Cluj, Romania, is a leading cleaning equipment distributor in this part of the world.

A question often asked in business circles is whether social media platforms like Twitter, LinkedIn, and Facebook can provide above-market ROI versus conventional marketing and promotional communication tools like print ads, tradeshow banners, and the like. Strategic Market Alliance has studied this issue and we believe social media participation by distributors can and does provide compelling return on investment. “Inbound Marketing,” as the use of social media platforms is called, enables even the smallest company or even individual to become a high-impact advertiser … for little to no expense! With very little training or experience required, a company’s Facebook, LinkedIn, or Twitter page easily becomes a megawatt broadcast platform for the company to reach customers, both specifically and broadly. Social media is second only to Super Bowl advertising in terms of creating brand awareness … and a heck of a lot less expensive!

Our mission, as a leading converter of towel, tissue and napkin products for the Away From Home market, is to operate from a position of service that extends to the future needs of our customers. Therefore, with a “continuous improvement” focus, our team members evaluate ways to develop our service levels each and every day. Improving processes, adding new capacity and developing new products, are a few ways that our plants (in Great Falls, South Carolina and Cambridge, New York), have spent the last few years reinforcing the More Service. More Value.™ way of doing business.

If you’ve ever had the chance to visit the AFFLINK headquarters in Tuscaloosa, Alabama, you probably noticed their vision statement proudly displayed on a large acrylic sign as soon as you step off the elevator. In that statement, you’ll see it highlights just exactly where the organization wants to be – “…essential to the long-term success of its stakeholders.” And with the new Stakeholder Equity program launched in 2017, the leading sales and marketing organization in the industry has done just that.

Spartan Chemical Company, Inc., a recognized leader in the formulation and manufacture of sustainable cleaning and sanitation solutions for the industrial and institutional market, today announced the availability of the next generation training tool for cleaning operations.

Tennant Company, a leading cleaning solutions provider, today announces the launch of its newest floor scrubber, the T350 Stand-On Floor Scrubber. Leveraging Tennant innovative technologies, the new T350 reduces overall cleaning costs while providing a healthier, safer and more high quality cleaning performance.

Network Services Company proudly announces the signing of a distribution agreement with Germany-based grocery chain, Lidl. The agreement expands a long-standing relationship Lidl maintains with NETWORK’s European distribution partner, INPACS. Lidl, one of the world’s largest retailers, opened its first 20 stores in the United States during the summer of 2017.

Kaivac, developers of the No-Touch Cleaning® and OmniFlex™ Crossover Cleaning systems, announces that its lithium-ion battery-powered OmniFlex™ cleaning systems have been certified and found to meet all applicable United Laboratories (UL) and Canadian Standards Association (CSA) safety requirements. The testing was conducted by Intertek, an independent, Nationally Recognized Testing Laboratory.

GOJO announced at the International Sanitary Services Association (ISSA) Trade Show in Las Vegas, NV, the introduction of PURELL® brand HEALTHY SOAP® with CLEAN RELEASE™ Technology. The new breakthrough CLEAN RELEASE™ Technology boosts soap performance with its novel surfactant system that reaches deeper into skin’s cracks and crevices to gently remove more dirt and germs than regular soap. Formulated for dry and sensitive skin, the new soaps are also free of the most common causes of severe skin irritation.

Tork is launching the new Tork Coreless High Capacity Bath Tissue Dispensing System in Elevation Design at ISSA/INTERCLEAN 2017. A sleek, subtle exterior dispenses Tork Advanced Coreless High Capacity Bath Tissue, which features no core for less waste produced and more sheets per roll.